13 February 2007

Frank Luntz calls Republican leadership in Washington 'One giant whining windbag'

On the outs with the GOP, legendary degrader of discourse is moving to California

He doesn't make great art; nothing he does elevates the human spirit; he doesn't illuminate, he bamboozles. He has become expert in subterfuge, hidden meanings, word play and manipulation. Frank Luntz has been so good at what he does that those paying close attention gave it its own name: "Luntzspeak."

In a 10-page addendum to his new book ""Words that Work -- It's Not What You Say Its What People Hear," Luntz, formerly a top political pollster for the Republican Party, may have written so critically of the party's recent efforts that he has become persona non grata. Luntz used to be one of the party's go-to-guys for political guidance and strategy, a counselor to such GOP stalwarts as former House Speaker Newt Gingrich, former New York City Major Rudy Giuliani and Trent Lott.

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