Go green, give a boost to employee morale

In a global recession, most people are thankful to have a job, but a new study published in Interdisciplinary Environmental Review suggests that employees are more likely to be satisfied with their jobs if they are working for a company that is perceived to be "green", whereas the financial performance of companies fails to correlate with employee happiness.

Cassandra Walsh and Adam Sulkowski, both of the Charlton College of Business at University of Massachusetts Dartmouth, wanted to know whether employee morale is typically affected when a company is perceived as taking steps to be more environmentally benign, or whether the company's financial performance has a greater effect on employee happiness.