Special Report - Inside Rebekah Brooks' News of the World

By Georgina Prodhan and Kate Holton

LONDON | Sat Jul 16, 2011 1:32pm BST

(Reuters) - "It was the kind of place you get out of and you never want to go back again." That's how one former reporter describes the News of the World newsroom under editor Rebekah Brooks, the ferociously ambitious titian-haired executive who ran the top-selling Sunday tabloid from 2000 to 2003.

Journalists who worked there in that period describe an industrialised operation of dubious information-gathering, reporters under intense pressure attempting to land exclusive stories by whatever means necessary, and a culture of fear, cynicism, gallows humour and fierce internal competition.

"We used to talk to career criminals all the time. They were our sources," says another former reporter from the paper who also worked for Murdoch's daily tabloid, the Sun. "It was a macho thing: 'My contact is scummier than your contact.' It was a case of: 'Mine's a murderer!' On the plus side, we always had a resident pet nutter around in case anything went wrong."